Digital Marketing Archives - PowerPR
February 28, 2024
digital presence, digital visibility, online visibility, online presence

Digital Visibility: Optimizing Articles for Online Exposure and SEO

Navigating the vast expanse of the digital world, it’s all too easy for your message to get lost in the noise. Yet, every word you author, […]
February 15, 2024
in house vs specialized pr, in-house vs specialized pr

Comparing In-House PR vs Specialized PR Firms: Impacting Results

In today’s fast-paced market, visibility and mindshare are key drivers of business success, and nowhere is this more evident than in the realm of public relations. […]
January 2, 2024
optimizing landing pages, users intent

A Brand’s SEO Guide to Optimize Bottom of Funnel Keywords

Understanding the power of bottom of the funnel keywords can be a game-changer for your brand’s SEO strategy. It’s time to rethink your approach and prioritize […]
November 28, 2023

Effective Risk Management: Managing Risks in Marketing

In the dynamic realm of business and marketing, risks are an integral aspect of the journey. The ability to identify and effectively manage these risks can […]
November 1, 2023
product and brand management

Product and Brand Management: Know the Differences for Industrial Businesses

In the industrial sector, understanding the key differences between product management and brand management can significantly impact a company’s success. These two functions of marketing are […]
October 3, 2023
target audience, marketing strategies

Understanding Your Target Audience: How to Analyze and Reach Your Market & Industry

As a business owner, one of your primary goals is to attract and retain customers. However, this can only be achieved by understanding your target audience […]